so that's why Ikea are being so blue-and-yellow all the time. Rather interesting origin story considering their very swedish branding. All the other Nazi-compli

so that's why Ikea are being so blue-and-yellow all the time. Rather interesting origin story considering their very swedish branding. All the other Nazi-complicit companies at least bothered to hide this aspect. No german imaging from Hugo Boss (named after the founder, a Nazi). Ikea hid in plain sight by going all in on the nationalism.