Cool new feature. Not too tough to see this coming though. One of the biggest barriers of entry to AWS has always been scaling/deployment. With companies like C

Cool new feature. Not too tough to see this coming though. One of the biggest barriers of entry to AWS has always been scaling/deployment. With companies like Cloudkick and Scalr helping to alleviate this, but being somewhat platform agnostic (Cloudkick supports aws, rackspace cloud, etc) Amazon would want to have an all-encompasing solution that has more of a vendor-lock in to their products. With solutions like Beanstalk and their free web tier, AWS is becoming easier to step right into each day. I predict that in a few years there will be no such thing as shared web hosting...