We had a stream of google-sucks/googles-dead kinda articles everyday just before while now. And now, suddenly all the bad attention turns to facebook since abou

We had a stream of google-sucks/googles-dead kinda articles everyday just before while now. And now, suddenly all the bad attention turns to facebook since about a week. I mean facebook had the same UI/policies/uglyness since quite some time, why sudden surge of facebook-bashing articles (followed by google)? I wonder how much of the content from above articles was written genuinely and not with alterior motives.