But see this essay, discussed on HN a few months ago: http://www.fastcompany.com/1689699/you-negotiate-commodities-but-you-seize-opportunities http://www.fastc

But see this essay, discussed on HN a few months ago: http://www.fastcompany.com/1689699/you-negotiate-commodities-but-you-seize-opportunities http://www.fastcompany.com/1689699/you-negotiate-commodities... The point he's making, I think, is he wants to be approached as an opportunity, not as a commodity.