We've been doing $0 broking in India for a while now. Nithin (founder) recently shared his perspective[1] on this, albeit largely in the Indian context. TLDR:

We've been doing $0 broking in India for a while now. Nithin (founder) recently shared his perspective[1] on this, albeit largely in the Indian context. TLDR: While going $0 was long time coming, US brokers have other avenues of earning, unlike their Indian counterparts. [1] https://zerodha.com/z-connect/rainmatter/the-race-to-zero-can-indian-brokerage-industry-survive https://zerodha.com/z-connect/rainmatter/the-race-to-zero-ca...