Even for that market, the way you make money isn't by making products that are better than the commodity alternative. It's by taking the commodity alternative a

Even for that market, the way you make money isn't by making products that are better than the commodity alternative. It's by taking the commodity alternative and dressing it up in fancy packaging and marketing so it looks like a product that's better than the commodity alternative. Making unique, superior products is expensive. Your profit margins are much better if you just take the same crap everyone else is selling and put a sharp suit of clothes on it.