Hi ErrantX, thanks, I hope it's not too verbose. It's actually pretty dense for how many points I cover. What ends up happening is that people repeatedly brin

Hi ErrantX, thanks, I hope it's not too verbose. It's actually pretty dense for how many points I cover. What ends up happening is that people repeatedly bring up the same strawmen, so I try to address the most relevant justifications and opposing viewpoints. You're right, the fundamental difference between search ads and social ads can be a whole interesting blog post on its own.