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Inside a somewhat breathy post there is a superb point about why "stick some advertising on it, that worked for Google" is not always a solution: People go to
by ErrantX 16y ago
Inside a somewhat breathy post there is a superb point about why "stick some advertising on it, that worked for Google" is not always a solution:
People go to Facebook to interact with their friends. It is fundamentally different from the ad platform that is Google. People go to Google to find something they need, possibly ready to buy, which a good percentage of the time can in fact be solved by someone's ad.
- ljlolel 16y agoHi ErrantX, thanks, I hope it's not too verbose. It's actually pretty dense for how many points I cover. What ends up happening is that people repeatedly bring up the same strawmen, so I try to address the most relevant justifications and opposing viewpoints. You're right, the fundamental difference between search ads and social ads can be a whole interesting blog post on its own.