This is a viable concern, but it applies to pretty much any activity a startup can engage in. There are a lot of paths to revenue you can choose to take, and ma

This is a viable concern, but it applies to pretty much any activity a startup can engage in. There are a lot of paths to revenue you can choose to take, and maybe over-optimizing is an easy one to be led down, but I don't think that this is a danger that is unique to SEO. Ignoring SEO and your analytics data is probably equally dangerous and just as common.