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People should understand that they cannot outsource filtering BS from everything. Advertising is a necessary evil to keep trade and economies going. But it's mo
by dschuetz 7y ago
People should understand that they cannot outsource filtering BS from everything. Advertising is a necessary evil to keep trade and economies going. But it's mostly the recipients job to filter information. Pre-filtering is patronising. While it's true that companies advertising their products with blatant lies should be held accountable, it's not the same for politicians.
In technology for example there are clearly defined standards and safety guidelines. Circumventing them with lies is punishable, and should be punished. But in politics, especially in rallies, there is no clearly defined code of conduct to make people vote for you. It doesn't mean that just anything is permitted. But there are no clear rules either. A lying politician who hopes to get elected will, or will not, get themselves elected, it depends on gullibility of his voters. A lying politician holding an office is again different, they are not permitted to lie in context of their work to avoid scrutiny and responsibility (no matter what Trump does, it's still wrong to lie while in office).
I think Facebook has made a very sensible choice. Fake ads and fake news are bad, lying politicians are a necessary evil and it's up to us to point out their lies and just not elect lying politicians into public service.
- mch82 7y agoCompanies should understand they’re not entitled to profitability. Have you bought an ad in a traditional publication? The process involves an editor (human) reviewing the ad, which can be rejected or sent for rework for a variety of reasons. Facebook automates away that human interaction, which enables it to operate at a scale, and with a cost structure, traditional publishers cannot. It also seems to enable a lower quality of advertising (possibly propaganda). Maybe requiring Facebook to human review ads would suffocate its business model. That’s Facebook’s problem to figure out.