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Mark Zuckerberg’s answer to TikTok is similar to that for Snapchat. After he failed to convince Evan Spiegel to sell, his company released Poke[0] in 2012, an a
by espadrine 7y ago
Mark Zuckerberg’s answer to TikTok is similar to that for Snapchat. After he failed to convince Evan Spiegel to sell, his company released Poke[0] in 2012, an app that failed to reach its competitor’s success and got shut down in 2014[1].
[0]: https://www.vox.com/2018/2/17/17022586/facebook-snapchat-poke-clone-mark-zuckerberg-evan-spiegel-billy-gallagher https://www.vox.com/2018/2/17/17022586/facebook-snapchat-pok...
[1]: https://www.theverge.com/2014/5/9/5700732/facebook-poke-is-dead-and-so-is-facebook-camera https://www.theverge.com/2014/5/9/5700732/facebook-poke-is-d...
- WillPostForFood 7y agoFacebook also responded to Snapchat by copying their most compelling features and integrating them into Instagram. It has been highly effective at taking the wind out of Snapchat’s sails. Facebook can easily afford to attack threats in a multitude of ways.