IMO, Facebook's greatest achievement was getting my parent's and grandparent's generation on social media. You know, the people with disposable income that attr

IMO, Facebook's greatest achievement was getting my parent's and grandparent's generation on social media. You know, the people with disposable income that attract a wide range of advertisers. Ten years ago I thought it was impossible. Any social media network that can't achieve that, including Snap, is probably counting its days. Facebook also has an absurd amount of user and interest data. I always thought those who considered Snap to be a real threat (and now TikTok) to be ignoring the underlying revenue growth vehicles of those companies.