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Making them round is so inefficient for the machines. Make 'em long -- that way you merely need to pass dough through a conveyor. Then, use the money you saved

Making them round is so inefficient for the machines. Make 'em long -- that way you merely need to pass dough through a conveyor. Then, use the money you saved on the simpler machinery to do an advertizing campaign to change the public's perception of what shape a pizza should be. The boxes are already square. Two long rectangle pizzas in a box. As a bonus, it's easy to pack two DIFFERENT pizzas with different toppings into a mixed box, for group orders. And variety.

shantly 7y ago
Detroit-style and some others (I think there's a thin crust square shape that gets claimed by various other midwestern cities?) are already rectangular.
- fyfy18 7y ago
  it's also somewhat popular in Italy (depends on region) as a take away snack: https://en.m.wikipedia.org/wiki/Pizza_al_taglio https://en.m.wikipedia.org/wiki/Pizza_al_taglio
emptybits 7y ago
I'm with you on the love of square pizzas. You get about 12% more crust on a square pizza versus circular (for the same area.) But unlike circular pizzas, a square pizza gives you at least 3 different crust configurations for different "kinds" of slices in the box. So both those who want more and less crust ratio can be satisfied.
- w0utert 7y ago
  Actually, in Italy the style of pizza people eat most is baked as a big square piece and cut into rectangles. These are typically eaten at lunch, not dinner. Italians don't really eat pizza at dinner (as I've been told by an Italian colleague). As for the pizza in the machine video: it looks downright horrible, and only acceptable when compared to what goes for the average 'US-style pizza'. I'd much rather eat a frozen pizza from the supermarket, or something else entirely. Don't see the point of have 'more customization options' compared to a frozen pizza created in a factory, if the quality threshold of the pizza is so low in the first place. But maybe I'm just being a food snob ;-P

shantly 7y ago

Detroit-style and some others (I think there's a thin crust square shape that gets claimed by various other midwestern cities?) are already rectangular.

fyfy18 7y ago
it's also somewhat popular in Italy (depends on region) as a take away snack: https://en.m.wikipedia.org/wiki/Pizza_al_taglio https://en.m.wikipedia.org/wiki/Pizza_al_taglio

emptybits 7y ago

I'm with you on the love of square pizzas. You get about 12% more crust on a square pizza versus circular (for the same area.) But unlike circular pizzas, a square pizza gives you at least 3 different crust configurations for different "kinds" of slices in the box. So both those who want more and less crust ratio can be satisfied.

w0utert 7y ago
Actually, in Italy the style of pizza people eat most is baked as a big square piece and cut into rectangles. These are typically eaten at lunch, not dinner. Italians don't really eat pizza at dinner (as I've been told by an Italian colleague). As for the pizza in the machine video: it looks downright horrible, and only acceptable when compared to what goes for the average 'US-style pizza'. I'd much rather eat a frozen pizza from the supermarket, or something else entirely. Don't see the point of have 'more customization options' compared to a frozen pizza created in a factory, if the quality threshold of the pizza is so low in the first place. But maybe I'm just being a food snob ;-P