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Also, the consumer usually thinks that $399 is closer to $300 than to $400, which is the exact reason why prices ending by 9 are used. The first step toward con
by squarefoot 7y ago
Also, the consumer usually thinks that $399 is closer to $300 than to $400, which is the exact reason why prices ending by 9 are used. The first step toward consumer friendly marketing should be abandoning such ignoble psychological tricks.
- lotsofpulp 7y agoIf someone can't do simple subtraction, especially with computers in their pockets, then either they need a 1st grade education, or they don't care about that amount of money. Either way, there is no need to put any restrictions on a clearly transparent price. I can't classify pricing with 9s to be a "trick". No one is being tricked, the price is right there.