> As someone in another thread mentioned, it's because the marketing budgets are way bigger than what people would, or even could, pay. This makes no sense. S

> As someone in another thread mentioned, it's because the marketing budgets are way bigger than what people would, or even could, pay. This makes no sense. Someone paying £43 a month for Sky TV in the UK is only worth another £5 a month in adverts. Maybe that works out fine, but I don't pay for Sky because of this. London Underground brainwashes millions of people every day. They spend £4.50 on a ticket, but TFL want an extra 15p from advert income. Passengers then spend the cost of that advertising and then some on products they see being advertised, a cost they wouldn't have born without the adverts. Some businesses may make the bulk of their money from advertising other companies, but most don't.