I think the idea here is to reduce ad spend rather than to discriminate, but it has the side effect of the latter. You can be perfectly willing to hire a 55 ye

I think the idea here is to reduce ad spend rather than to discriminate, but it has the side effect of the latter. You can be perfectly willing to hire a 55 year old female construction worker, but you’ll probably save money by only advertising construction jobs to men aged 20-50.