Thinking about self-motivation goes back to the 1960s: https://secure.wikimedia.org/wikipedia/en/wiki/Theory_X_and_theory_Y https://secure.wikimedia.org/wikipe

Thinking about self-motivation goes back to the 1960s: https://secure.wikimedia.org/wikipedia/en/wiki/Theory_X_and_theory_Y https://secure.wikimedia.org/wikipedia/en/wiki/Theory_X_and_...