Not sure what all is involved in “outrage culture”, but I would certainly think to add that social media thrives on anecdote, and emotions over reason. At the f

Not sure what all is involved in “outrage culture”, but I would certainly think to add that social media thrives on anecdote, and emotions over reason. At the far end, sensational clickbait gets likes and reposts. The wheels are greased for quick reactionary comments to these posts, which in turn is the measure of a story/author’s impact. All at incredible speed and reach—our communication medium is more the mold of our culture than anything we would wish to say to the world and for all time. We should all learn to think differently about what it means to be ‘fired’ or ‘terminated’. If you’re at the bottom of an organization, if you’re freelance or contractor, if you dare to have a personal opinion, ethics or a difficult moral compass (heterogeneous society) then you’re bound to be fired at some point in your career. From what I know of the original story, there was no need to reveal the tweets. Do the work, but why expose this side? The story was such a pretty little package—beer guy uses internet to get free beer. Gets too much, and does something good. Everybody confirms doing good is good. Governor declares, ‘Do a good deed without even trying’ day. Reporter throws cold water on the scene, and is fired.