Exactly, and what I really don't like about this is not that they are doing it, but they won't share it with their users unless the tech world makes a big deal

Exactly, and what I really don't like about this is not that they are doing it, but they won't share it with their users unless the tech world makes a big deal out of it, which they will. So they announce it on the dev blog, but not the public blog, which I think is poor form at a minimum. I looked through my profile info and I didn't see a way to hide my phone or address from applications, which means that I have to choose to not post them on Facebook, or provide access any time I want to use an app that requests them. Obviously, this is much more useful to developers than it is users.