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Software products do not sell themselves. Only when you have a snow-ball rolling where users will tell other's. And I would say most software need a sales proce
by z3t4 7y ago
Software products do not sell themselves. Only when you have a snow-ball rolling where users will tell other's. And I would say most software need a sales process, even if the software itself is very intuitive and solve a real problem, you basically have to install it on users machine. Then teach them to use it, and come back every week and repeat.
- tonyedgecombe 7y agoIt depends which end of the market you are targeting. My customers generally don’t have the budget for consultingware. Their budget means they can only get a self service solution.