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Dropbox to me seems like a one-trick pony trying desperately to expand their market. It's a cloud storage system. Ideally for consumers, not enterprises (who al
by AznHisoka 7y ago
Dropbox to me seems like a one-trick pony trying desperately to expand their market. It's a cloud storage system. Ideally for consumers, not enterprises (who already have Google Drive, or AWS if you're storing web objects). I know they acquired HelloSign awhile back, but who the heck would want to use both DropBox and HelloSign together?
- mlthoughts2018 7y agoI believe their goal is to expand to enterprise customers who would use Dropbox as a replacement for something like Google Drive. They seem to hypothesize that the way to win market share is through collaboration intelligence features and coordination features. I think it’s a bad hypothesis and really if they have a way to win market share it’s purely by being a cheaper / more basic option, then maybe start-ups or small businesses would choose it. But this goes against the premium pricing and branding they have created for consumer storage plans, and I think hamstrings them from doing anything else really. And at the end of the day, if Google is worried you’re underpricing them, they have way more levers to pull on to retain or win back customers, and more cushion to absorb losses. Just seems like a bad business strategy by Dropbox all around. Probably should just focus on how to deliver consumer storage accounts with lower and lower prices instead.
- dual_basis 7y agoYour last two sentences seem contradictory.