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In general, people find it difficult to fairly value the enjoyment they get from consuming arts and entertainment, compared with other uses of their time. A pe
by logfromblammo 7y ago
In general, people find it difficult to fairly value the enjoyment they get from consuming arts and entertainment, compared with other uses of their time.
A person who will gladly pay $15 for a table-service meal, and add a $3 tip to it, for roughly 60 minutes in a restaurant, or pay $12 per seat to watch a feature film lasting 90 to 180 minutes, will nonetheless complain bitterly when paying $1 for a 60-minute podcast or e-book novella, or grumble about a $20 ticket for all-day admission to a museum.
If you don't pay for the content you enjoy, you are driving the content creators into the unctuous arms of the advertisers, and forcing them to keep their day jobs. Paying direct to the creator is one of the best ways to support their art.
$1 per podcast episode is not egregious, presuming it contains some scripted content or guided improv and some production polish, like editing and foley. It does, however, limit the number of podcasts one person can follow on a median income.
It might be a better model to lower the price of the admission ticket for podcast followers, and then sell premium physical-goods merchandise using the brand trademarks once they are in the fold, for those who can afford to spend more. That is, charge $1/month or $10/year to listen, and also sell limited-edition t-shirts, or figurines of the characters, or laptop stickers, or autographed episode scripts, or backpack/keychain fobs. A higher cost to access the lowest tier of fandom also limits the growth of the fan-base, and having a big fan-base is where the money really is, not from the mass-market canonical art, but from the exclusive perks available to richer and more dedicated fans. The end-goal of building a brand is selling one or more Veblen goods, and one of the ways to get there is by accumulating so many fans that some small percentage will be willing and able to subsidize all the others.