This is the dirty secret of usage analytics. Both Google and Facebook got in trouble with Apple for effectively doing the same thing by abusing internal apps -

This is the dirty secret of usage analytics. Both Google and Facebook got in trouble with Apple for effectively doing the same thing by abusing internal apps - https://www.theverge.com/2019/1/31/18205795/apple-google-blocked-internal-ios-apps-developer-certificate https://www.theverge.com/2019/1/31/18205795/apple-google-blo... There is a major free AV vendor logging the usage of their 100m+ users for years and selling that data to third parties, and no one seems to care.