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I didn't mention anything about other things they've done, I'm just looking at what the organization actually provides to the market. While it is true that the
by otakucode 7y ago
I didn't mention anything about other things they've done, I'm just looking at what the organization actually provides to the market. While it is true that they did all of the things you mentioned, that is unfortunately what's known as First Mover Disadvantage. They pave the way, and now anyone can crop up and make use of the tough road they laid down.
McDonald's is popular, at least this is what I was told in business courses, because people like familiarity and they know when they get a meal at a McDonald's it's going to be mostly the same everywhere. Uber doesn't really enjoy that. They do enjoy that it is a unified app and service no matter where you are, they have that going for them for a certainty, but they do not have control over their drivers to the level at which McDonald's has control over their franchisees. That's down to the fact their drivers are independent contractors, although it likely couldn't work any other way. It might be moot since the service is the same, getting from point A to B, so the part people want stays the same.
I would almost be inclined to see it as Uber being more valuable for their management of driver reputations than the software they provide, really. They set a standard, and hold drivers somewhat accountable to that standard, which is something that a more 'open' solution would make very difficult or impossible to do.
- pfranz 7y agoAdmittedly, I was venting over inaction of the taxi industry to innovate. While I do think other competitors, like Lyft, can do those things I'm skeptical if the legacy industry could catch up even if the way has been paved. I imagine the ideal would be a "platform" that gets sold regionally. Like McDonalds, at least for travelers (or, well, me) having the app already installed and setup with a form of payment is huge. I've visited cities, like Austin, when they didn't have Lift/Uber and figuring out their "local service" was rough. You've landed at an airport and likely don't have great service. To seek and download and register a new app is a big burden. It's also why using a credit card internationally is much less hassle than getting local currency. "Apps" and "services" are ubiquitous, but incumbents are pretty terrible at them. Large organizations like Apple, Playstation, or Obamacare have had rocky launches of services--they had more incentives to polish things later. Often those services would go down completely Christmas morning. Many apps like my local bank or library, have terrible apps. That's how I imagine legacy or regional taxis responding to Uber. It's been over a decade and a lot of those features weren't that novel at the time. I've heard of a few cities internally having decent apps, but it hasn't been that wide spread. Maybe that will change?