Persistence allows luck a chance to happen. I'm a strong beliver, having spent a lot of time consulting with various companies, that most of them become succes

Persistence allows luck a chance to happen. I'm a strong beliver, having spent a lot of time consulting with various companies, that most of them become successful because they get lucky at some point in their history. I've rarely seen or worked with perfect companies that have smart leaders and ideas that area too good not to succeed. However, what I have found common is these successful companies usually spent a long time (>5 years) not being successful until one day they land their whale, great PR/marketing opportunity, big idea, etc and become successful. What did they do different? They weren't smarter, had more money or worked harder than their competitors. What they did was persevere until they got lucky. Luck is a factor of probability and, as long as you don't have a real lemon of a product (and even sometimes if you do), you will be lucky… eventually.