"written to advertise his infinite beta shop?" Don't you think the point of this article was to be say out loud that they are now a "shop" ?! Besides these da

"written to advertise his infinite beta shop?" Don't you think the point of this article was to be say out loud that they are now a "shop" ?! Besides these days, it would be a fool who would not use such marketing techniques to keep the buzz up, it helps in many ways, one - attracting good developers and everyone does it these days.