I'm okay with ads in newspapers because they are static and I can gloss over them. Ads on websites on the other hand often make the site much much slower to loa

I'm okay with ads in newspapers because they are static and I can gloss over them. Ads on websites on the other hand often make the site much much slower to load and are animated. Few months ago I browsed the web without an adblocker. I visited a website that had a large ad on the right side that switched between high-contrast colors at irregular intervals so that it annoyed me even at peripheral vision. The goal is probably to draw attention to the ad which in fact worked. But I couldn't focus on the text. This made me enable the ad blocker again. If ads are static webp images or non-animated svg and without third-party tracking, I have no problem. But for me as a visitor, the current state is horrible.