I'm pretty concerned about it, and we are a tiny political digital agency. My reading is that basically any small sized email list, website, service etc that 'r

I'm pretty concerned about it, and we are a tiny political digital agency. My reading is that basically any small sized email list, website, service etc that 'receives for the business’ commercial purposes' data on more than 50k 'devices' or 'consumers' must be compliant which is a very low bar. Like small business email lists would hit this, though maybe burden falls onto Mailchimp for most. It should be fairly easy to add a contact us address for delete and info requests to the bottom of websites. A lot harder and would take development time to automate a UI for a person to see all data associated automatically (e.g. lots of separate analytics; would have to build api to lookup ip/device/user data match across tables/dbs, and then how do I verify a user is requesting their data and not someone else's). Also harder to 'block' new data collection of device/consumer post delete request. What I'm less sure about is 'inform consumers before the point of collection.' Does a privacy policy link in footer count? If not what is required for compliance? What about advertising? Another big concern for me is that this is going to be weaponized in my industry (politics). I think a political campaign wont fit the bill's definition of 'business' (profit seeking for shareholders) but I think it will still be weaponized by opposition campaigns and service providers.