I'm torn. These were the only reason to tolerate fast food as a kid, and made crappy burgers a joy. But I suspect that BK just did marketing analysis and figure

I'm torn. These were the only reason to tolerate fast food as a kid, and made crappy burgers a joy. But I suspect that BK just did marketing analysis and figured out it was not worth the small incentive. The environmental impact is pure post-fact marketing.