3 ms·
Schlitz beer is a great example of the downfall of managing metrics from a strategic level. They began cutting cost/quality of ingredients in their beer to comp
by heymijo 7y ago
Schlitz beer is a great example of the downfall of managing metrics from a strategic level. They began cutting cost/quality of ingredients in their beer to compete with Anheuser Busch. "Salami slicing the company to death."[0]
>* the steps from A to B and from B to C might have been tiny and unnoticeable, but the steps from A to M added up to a big leap.* [1]
The metrics looked great, getting more beer out of less ingredients, in less time. Until the 70's when they hit a tipping point and drinkers stopped buying, tanking the company.
[0] https://en.wikipedia.org/wiki/Salami_slicing https://en.wikipedia.org/wiki/Salami_slicing
[1] https://beerconnoisseur.com/articles/how-milwaukees-famous-beer-became-infamous https://beerconnoisseur.com/articles/how-milwaukees-famous-b...