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We made the most money(via adsense) when our music website's streaming server would go down but the site would be up. It was a painful reality.

• jacquesm 16y ago
  Being a destination site definitely does not help your ad revenues.
  • zaidf 16y ago
    It was only a so-so destination site with 70%(50K+ visitors) of our daily visitors coming via google search.
    • jacquesm 16y ago
      That's a lot of traffic from a single source, scary! The point is that as soon as your service was down the ads were the more interesting content, as long as the site was up that apparently wasn't the case. I think most advertising based websites will see this effect, I'm sure that there is a way to figure out just how much 'strategic downtime' you can get away with :)
  • zaidf 16y ago
    It was only a so-so destination site with 70%(50K+ visitors) of our daily visitors coming via google search.