Wouldn't the solution be better approaches to ads? Something like AOL's Project Devil (http://advertising.aol.com/creative/projectdevil http://advertising.aol.

Wouldn't the solution be better approaches to ads? Something like AOL's Project Devil (http://advertising.aol.com/creative/projectdevil http://advertising.aol.com/creative/projectdevil) seems to be the way web advertising should work going forward.