I think choice is somewhat of a red herring (although I do recommend reading "The Paradox of Choice") Speaking for myself, I don't really care about "choice" (

I think choice is somewhat of a red herring (although I do recommend reading "The Paradox of Choice") Speaking for myself, I don't really care about "choice" (it falls slightly higher than "openness" as a criteria for selection; although both are pretty much at the bottom). Ultimately, there is either a phone that meets my needs; or one that doesn't. A choice between one phone which doesn't meed my requirements, and thirty phones which don't meet my requirements isn't much of a choice. So I don't think the fact that there are a multitude of Android phones is inherently good or bad. I agree on the accessory issue, although I'm not sure how much that really effects people's purchasing decisions (I for one probably wouldn't buy a phone based on the docks available for it). I do think that the large accessory ecosystem is a big benefit for Apple, but probably not as big as Marco postulates. Although in that sense, I just saw a post about this today: http://www.akaipro.com/synthstation49 http://www.akaipro.com/synthstation49 and I'm incredibly excited about buying it (and wonder when we'll start to see similar things for Android show up).