Once people adapt to it, that conversion rate of 27% will dwindle, just like click-through rates on banner ads were great in the 90s. It only works while it's n

Once people adapt to it, that conversion rate of 27% will dwindle, just like click-through rates on banner ads were great in the 90s. It only works while it's novel. Once everyone does it, it's no longer a differentiator.