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You and I feel that way, but there are a LOT of people who are extremely price sensitive, especially in a world accustomed to race-to-the-bottom app pricing. Wh

You and I feel that way, but there are a LOT of people who are extremely price sensitive, especially in a world accustomed to race-to-the-bottom app pricing. When we adjust our app price, or have a sale, we can really notice it in reactions in our support in-box.

jackcodes 7y ago
You likely have more experience in that regard than I do so I’ll take that on board, but to frame my point in a more semi-positive light; I feel enough goodwill to backblaze that embarking on a 6 month project with some of your most senior engineers to deliver a credits system just to soften the blow of a price increase, in a market without a clear competitor feels like overkill. You don’t need to do all this for my dollar a month! I do actually trust them enough to not screw me over, their price increase history alone showed me that. Sometimes the quick and forgettable slap to the face is more pleasant than the long drawn out apology - although as you mentioned from your experience, maybe I’m in the minority.
- timcederman 7y ago
  No, you are correct, a minor price increase like this after a long period of stability is a blip for most customers.
- atYevP 7y ago
  Yev again -> thank you for the trust :)
lostcolony 7y ago
Out of curiosity, is it angry complaints along with cancellations, or just angry complaints? Customer feelings matters, but that momentarily "I hate this change wargarbl!" is generally trumped by having a solid, useful service that is competitively priced (even in the face of increase).
dboreham 7y ago
Important to point out that the fact that some people are disagreeable people is not your fault.
trhway 7y ago
this is why you do market segmentation - for the folks who buy storage requiring weekend overnight stay you do all the belly dance with apologies around 10c price increase, for the other folks, ie. the ones paying from corp account for the backups with FIPS140 certified encryption applied - just a 30 day notification of 2x price increase with 3pt size font deep at the bottom of that fat corporate bill.

jackcodes 7y ago

You likely have more experience in that regard than I do so I’ll take that on board, but to frame my point in a more semi-positive light; I feel enough goodwill to backblaze that embarking on a 6 month project with some of your most senior engineers to deliver a credits system just to soften the blow of a price increase, in a market without a clear competitor feels like overkill. You don’t need to do all this for my dollar a month! I do actually trust them enough to not screw me over, their price increase history alone showed me that. Sometimes the quick and forgettable slap to the face is more pleasant than the long drawn out apology - although as you mentioned from your experience, maybe I’m in the minority.

timcederman 7y ago
No, you are correct, a minor price increase like this after a long period of stability is a blip for most customers.
atYevP 7y ago
Yev again -> thank you for the trust :)

lostcolony 7y ago

Out of curiosity, is it angry complaints along with cancellations, or just angry complaints? Customer feelings matters, but that momentarily "I hate this change wargarbl!" is generally trumped by having a solid, useful service that is competitively priced (even in the face of increase).

dboreham 7y ago

Important to point out that the fact that some people are disagreeable people is not your fault.

trhway 7y ago

this is why you do market segmentation - for the folks who buy storage requiring weekend overnight stay you do all the belly dance with apologies around 10c price increase, for the other folks, ie. the ones paying from corp account for the backups with FIPS140 certified encryption applied - just a 30 day notification of 2x price increase with 3pt size font deep at the bottom of that fat corporate bill.