Sure, if that actually happened, but the comment was that ad blocking could do it. In reality, ad-blocking is already priced in and slowly being recovered. All

Sure, if that actually happened, but the comment was that ad blocking could do it. In reality, ad-blocking is already priced in and slowly being recovered. All it did was create a new addressable segment of tech-savvy/ad-resistant consumers. The slack is now recovered in first-party walled-garden platforms, native advertising, "influencer" and other underground techniques.