4 ms·

I don't think that distinction is precise enough for this. Sure soap is a necessity, but if you buy some premium fancy soap from P&G that had a lot of marketing

I don't think that distinction is precise enough for this. Sure soap is a necessity, but if you buy some premium fancy soap from P&G that had a lot of marketing budget contributing to its high cost rather than the supermarket brand plain soap, then plenty of that soap money was discretionary.

dangrossman 7y ago
This extra precision doesn't change anything. None of the proposed alternative monetization schemes have suggested you buy a cheaper brand of soap so that you can put another nickel of discretionary income into tipping websites. Even some of the money you spend on the generic store brand ends up in someone's marketing budget.