Adding to this, in the same way that privacy specialists struggle to convince the public of the supreme importance of security and privacy, it's difficult for s

Adding to this, in the same way that privacy specialists struggle to convince the public of the supreme importance of security and privacy, it's difficult for superusers to appreciate the general public's feelings about the trade-offs of advertising—in other words, the general public might never care. (Mozilla's campaign is a form of activism by superusers, for superusers.)