>Amazon says it operates in fiercely competitive markets, it represents less than 1% of global retail and its private-label business represents about 1% of its

>Amazon says it operates in fiercely competitive markets, it represents less than 1% of global retail and its private-label business represents about 1% of its retail sales. While the graph towards the end of the article indicates Amazon captures ~35% of online retail in the US What a disingenuous way for Amazon to communicate - I hope the people their original quote was directed to saw right through this.