Even as a trademark and not a copyright, I see at least one area requested which seems highly ambiguous: "Software to enable accessing, displaying, editing, li

Even as a trademark and not a copyright, I see at least one area requested which seems highly ambiguous: "Software to enable accessing, displaying, editing, linking, sharing and otherwise providing electronic media and information via the internet and communications network" Now, let's imagine a book publisher who wants to devise his proprietary software to display and share his books, I could imagine he would fear that this trademark would impair him to use the simple word "Book" to do so. Same for Virtual Reality devices: if there is on day a VR adaptation of books, in which you could walk and interact with characters and follow the plot from within, the use of the word 'Book' would make sense for the collection (regardless of whether this is a good commercial idea or not), but what would be facebook reaction about that if they are granted the trademark, especially as they are quite involved in VR ?