Consumers are playing Lyft and Uber off of each other and picking whichever one is cheaper (https://www.vox.com/2019/2/5/18210376/uber-lyft-ride-loyalty-chart h

Consumers are playing Lyft and Uber off of each other and picking whichever one is cheaper (https://www.vox.com/2019/2/5/18210376/uber-lyft-ride-loyalty-chart https://www.vox.com/2019/2/5/18210376/uber-lyft-ride-loyalty...), and Uber's network structure doesn't lend itself to geographic control (https://hbr.org/2019/01/why-some-platforms-thrive-and-others-dont https://hbr.org/2019/01/why-some-platforms-thrive-and-others...)