American's hear a word like "socialism" and think that it's a lack of competition and thus innovation. They don't think of it as a regulatory floor to a market

American's hear a word like "socialism" and think that it's a lack of competition and thus innovation. They don't think of it as a regulatory floor to a market. A standard of service to surpass (if even possible). The correct way to sell this to the populace is probably by framing it as a "minimum standard of service for all", and "getting the full value out of your taxes".