Which is exactly why some companies have an explicit strategy of placing their locations on the same location as their competitors. IIRC, this happens often in

Which is exactly why some companies have an explicit strategy of placing their locations on the same location as their competitors. IIRC, this happens often in the franchising industry, where a stronger competitor (e.g., McDonald's) will work to position new stores on the same location/intersection as a weaker one (e.g., Wendy's or Burger King). The new location might not be as profitable as their normal criteria, but it will weaken their competitors' profits.