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I only asked in case that helps you remove the health/gender bit from your service brand, if those are things you feel limit your ability to make connections. D
by prawn 7y ago
I only asked in case that helps you remove the health/gender bit from your service brand, if those are things you feel limit your ability to make connections. Do you compartmentalise the aspects of your brand to ensure a clear pitch? e.g., the CV stuff is very separate from the San Diego blog or the health discoveries you've made over the years?
- DoreenMichele 7y agoThank you. I'm in a tiny town. I don't see this being a big market for resume work. (Locally, I do website work very part-time.) I had a former CEO on hiatus hire me while I was still homeless -- just before I got off the street, in fact. He was satisfied enough that his wife hired me a few months later, even though I had raised my prices. I've had a few people with a lot of tech experience. So I imagine a lot of people simply wouldn't understand their resumes in a meaningful way. They generally say nice things about my work. But I'm best known for having been homeless. When I try to tell random people that what I do is for very experienced people, it doesn't get believed. (When I post on r/forhire, I'm generally downvoted. It usually doesn't result in work.) I have no idea how to convince people that this is the type people I actually work for. Most of the individuals who hire me seem to know me through HN and hire me for their own reasons, but I have no obvious means to parley that into word of mouth or whatever. I've done what I can to compartmentalize it, but my name is quite distinctive. I've made my peace with the fact that people can connect the dots with little effort and if they have a problem with those other aspects of me, there's not really anything I can do about it.
- prawn 7y agoI wonder if you could try a standalone website/brand purely for the resume service to isolate the spiel? polishedresumes.com or something. Make that the tip of your spear. You can be known for other things, but if someone wants to recommend your resume service to their peers, they have a URL that is to the point. That said, Homeless Resumes is a bit barefoot investor or whatever that brand is.
- DoreenMichele 7y agoThanks for the feedback.