So we re-word this headline to “The Impossible Burger and Beyond Meat are no less unhealthy” and a substantial portion of this content becomes redundant. It’s

So we re-word this headline to “The Impossible Burger and Beyond Meat are no less unhealthy” and a substantial portion of this content becomes redundant. It’s scarcely news that marketing and PR exist, nor that the world of pop nutrition is an indescribable mess of self-contradiction and snake oil sales. The author (scratch that — “ personal trainer and certified nutritionist behind a popular weight loss blog”) doesn’t mention the fibre content, lipid profile or nitrate content, all of which are relevant risk factors for significant disease. The only actual nutrition claims seem to be Fat Bad and Salt Also Bad, which are 1980s nutrition touchstones, but don’t reflect the current state of research.