I'm a little late with the answer, but what you're saying actually boils down to _law people not understanding the web_. Using cookies (and pop-ups) does not r

I'm a little late with the answer, but what you're saying actually boils down to _law people not understanding the web_. Using cookies (and pop-ups) does not result in less users using the service, at least not in a scale that outweighs the advantage of using cookies. The result is obvious: If you pass a law that requires websites to ask for consent to use their site, those websites will implement a method for collecting that consent. If the law people had understood the web and actually wanted to protect user privacy, they would've outlawed those unwanted cookies. And not passed a ridiculous law for collecting consent that applies to almost every popular website in existence. You ask me to read the regulation in detail as if I lack some insight in that (I don't). But the details of the regulation is irrelevant. The relevant understanding here is that websites will not turn of tracking unless it brings a substantial downside. It's crucial to the businesses behind those websites to be able to analyze traffic and usage with external tools.