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Holy moley this blog has some good reading material. I'll be printing it out to finish reading it tonight before I go to sleep, along with the articles linked a
by coderdude 16y ago
Holy moley this blog has some good reading material. I'll be printing it out to finish reading it tonight before I go to sleep, along with the articles linked at the bottom (related posts).
This is especially interesting to me because I was recently pointed in the direction of this PDF: http://www.stanford.edu/group/e145/cgi-bin/winter/drupal/upload/handouts/Four_Steps.pdf http://www.stanford.edu/group/e145/cgi-bin/winter/drupal/upl...
The PDF is a good read so far. I'm about a 1/3 of the way through it. My mentality has always been of a "build it and they will come" type, and reading about customer development has made me take pause and try to really think about my approach to developing a product and reaching customers.
- hsuresh 16y agoHere is the link to the book: http://www.amazon.com/Four-Steps-Epiphany-Steven-Blank/dp/0976470705 http://www.amazon.com/Four-Steps-Epiphany-Steven-Blank/dp/09...
- acconrad 16y agoIf you want an even quicker read, as 4 Steps can be quite redundant (or not relating to your business), check out The Entrepreneur's Guide to Customer Development: http://www.custdev.com/ http://www.custdev.com/