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Disclaimer: I currently work at a company in the QSR+mobile ordering space It takes a TON of work to get the menus+availability, payments, local tax laws, secu
by bfung 7y ago
Disclaimer: I currently work at a company in the QSR+mobile ordering space
It takes a TON of work to get the menus+availability, payments, local tax laws, security/privacy right for specific regions. Menus are not a solved problem - think about the case where a user wants a fillet o'fish, but hold the sauce and the top bun. Is the fillet o'fish the same item in the US as in Japan, even? What about other regional items? etc.
Also - McDonald's is run by McDonald's corporate and Franchisee's. Sometimes, corporate has the buying power, but most of the time, it's the individual franchisees that make the buy decision - for even things like mobile apps and ordering. Many times, restaurant brands you see here in the US, when traveling, are owned and operated by completely different sets of corporate beings.
- test6554 7y agoIt seems like you could afford some duplication. US filet of fish could be menu item 23701 and Japan Filet of fish could be menu item 23702. I can see how this would be hard, but I don't think you would get any pity from the people who work on health care service billing codes.