I read it as "Lots of people tried to reinvent the wheel because they thought it's easy, but it isn't - it's complex and expensive. We're here because we realiz

I read it as "Lots of people tried to reinvent the wheel because they thought it's easy, but it isn't - it's complex and expensive. We're here because we realized that. Work with us so you have less work and we get a part of your revenue". Essentially, they say "we have the expertise that you probably can't afford to develop on your own".