Same question here - a long time ago when I first became a PO it was because I told my boss about an idea I'd had where our users could walk around our site - a

Same question here - a long time ago when I first became a PO it was because I told my boss about an idea I'd had where our users could walk around our site - a little like this (this was a site aimed at kids). But this was 15 years ago and likely wouldn't have been half as cool! They asked me to rebuild the site anyway - though I was far far more traditional in my delivery in the end.